It’s like ‘bah - cuch - ee - ol’. Don’t worry, we’ve got you.

Get the retinol alternative serum everyone’s obsessing over—it’s not sticky and you’ll definitely notice the results. Rewind is a luxurious, plant-powered formula that offers the transformative benefits of retinol without the typical drawbacks. Crafted for those seeking a gentle yet effective anti-aging solution, this serum is your daily ally in achieving smoother, firmer, and more radiant skin.

Why Choose Bakuchiol?

Bakuchiol, derived from the Psoralea corylifolia plant, has emerged as a natural alternative to retinol. Unlike retinol, which can cause irritation, dryness, and increased sun sensitivity, bakuchiol delivers comparable anti-aging benefits without these side effects. It's suitable for all skin types, including sensitive skin.

Key Benefits:

- Stimulates Collagen Production: Bakuchiol promotes the synthesis of collagen types I, III, and IV, enhancing skin elasticity and reducing the appearance of fine lines and wrinkles.

- Improves Skin Texture and Tone: Regular use leads to smoother skin and a more even complexion, addressing issues like roughness and hyperpigmentation.

- Antioxidant Protection: Rich in antioxidants, bakuchiol helps combat oxidative stress, protecting the skin from environmental damage and premature aging.

- Non-Irritating Formula: Ideal for those with sensitive skin, this serum provides the benefits of retinol without causing redness, peeling, or dryness.